Gran Turismo Italia 2023

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Our annual road trip in the most beautiful country in the world

In 2023, the event starts in a luxury hotel near Florence, goes to Maranello and Sirmione, before heading to Bolzano.

We then continue on famous Grande Strada delle Dolomiti to Cortina and finally over the mountains to Verona. Six days of driving and seven nights in spectacular hotels, like Villa Cora in Florence where we start.

In total we have 1 400 kilometres of wonderful roads, divided into six driving days. It will be a mix of beautiful valleys in Tuscany, the shores of Garda Lake, and breathtaking mountain passes in the Dolomites.

The selection of hotels

All hotels en route are in the five-star category. We stay two nights in Grand Hotel Terme in Sirmione by Garda Lake.

Villa Cora (Florence) *****L
Grand Hotel Salsomaggiore *****
Grand Terme Hotel (Sirmione) ***** (Two nights)
Castel Hörtenberg (Bolzano) *****
Grand Hotel Savoia (Cortina) *****
Byblos Art Hotel (Verona) *****L

Event schedule

Each day will be roughly five hours of driving. Sometimes less, sometimes a bit more. Besides driving we will do stops for special activities and events along the road, like vista points, photo opportunities and other things.

The time schedule for each day is: breakfast at 9.00, start driving at 10.00, lunch en route, coffee break during the afternoon, arrival to the hotel during the late afternoon, aperitivo at about 19:00 and dinner at 20.00.

Sunday 17 September - Welcome to Florence and Villa Cora

The event starts on the 17th of September, where we meet in the beautiful hotel Villa Cora, situated near Piazzale Michelangelo in Florence.

The event check-in opens at 16:00. Please do not arrive later than 18:00. We will have a welcome mingle in the garden at 19.00, and dinner at 20:00.

16:00 - Check-in opens in Villa Cora *****L (Florence)
19:00 - Welcome mingle in the garden
20:00 - Dinner by the pool

Monday 18 September - Abetone Pass to Maranello

This is the first driving day. After breakfast, we drive the famous Abetone Pass to Maranello. This was Enzo Ferrari's favourite road in Italy, where many Ferrari cars were developed. The road is extremely entertaining.

Lunch in Ristorante Montana, and after we drive the last bit to Grand Hotel Salsomaggiore where we stay the night. Dinner in Castello di Tabaiano, which is nearby.

09:00 - Breakfast in the hotel
10:00 - Driving begins
11:30 - Passo dell'Abetone (Yay!)
13:30 - Lunch in Ristorante Montana
15:00 - Driving continues
16:30 - Arrival at Grand Hotel Salsomaggiore *****
19:30 - Aperitivo in the hotel
20:00 - Dinner at Ristorante Pizzeria L'incontro

Tuesday 19 September - Drive to Garda Lake

Today we drive to Garda Lake. But first, we stop at Dallara for a factory visit. Dallara makes Formula 1 cars and is a legendary part of the Italian supercar and race car industry. Many winning cars have been developed here.

After lunch, we drive north to the beautiful town Sirmione on Garda Lake, where we stay at Grand Hotel Terme directly at the beach. An amazing place where we will stay the next two nights.

09:00 - Breakfast
10:00 - Driving starts
10:30 - Visit at Dallara
13:00 - Lunch
15:00 - Drive to Garda Lake
17:00 - Arrival at Grand Hotel Terme ***** (Sirmione)
19:30 - Aperitivo in the hotel
20:00 - Dinner on the hotel terrace facing the lake

Wednesday 20 September - Garda Lake

Welcome to Garda Lake. Not a bad place to be. A day at the lake awaits us. No driving today, instead we have organised a boat tour of the lake with lunch in Gardone. We will be back in the early afternoon.

Tonight we have aperitivo on the hotel terrace, and later dinner in La Speranzina, which is near the hotel.

09:00 - Breakfast
11:00 - Boat leaving the hotel jetty
12:30 - Lunch in Gardone
14:00 - Boat leaves back to Sirmione
15:00 - Boat arrives at Grand Hotel Terme *****
19:30 - Aperitivo in the hotel
20:00 - Dinner at La Speranzina

Thursday 21 September - Drive to Bolzano

A great driving day awaits us. We start by following the west shore of the lake to Riva del Garda. From Riva del Garda we take the mountain road north to Molveno Lake, where we stop for lunch. Prepare for some fantastic views!

After lunch we continue north, and drive Mendola Pass to Bolzano, where we check in to Castel Hörtenberg, a five-star hotel near the city centre.

09:00 - Breakfast
11:00 - First mountain pass
12:30 - Lunch at Molveno Lake
14:00 - Driving continues
15:30 - Mendola Pass
16:00 - Check in to Castel Hörtenberg ***** (Bolzano)
19:30 - Aperitivo in the hotel bar
20:00 - Dinner at the hotel restaurant

Friday 22 September - Grande Strada delle Dolomiti and Cortina

Today will be one of the best driving days on the tour. It is time for Grande Strada delle Dolomiti, a favourite road for many of us. A series of very entertaining mountain passes from Bolzano to Cortina.

We start at 11:00 today, and we stop for lunch in Canazei, roughly at half way between our start and destination. The last part, from Canazei to Cortina, is breathtaking. An insane experience with a powerful supercar.

In Cortina, we stay at Grand Hotel Savoia, in the centre of the village. Aperitivo on the hotel terrace with a fantastic view of the Alps surrounding us, and later dinner in the hotel.

09:00 - Breakfast
11:00 - Leaving hotel
11:30 - Grande Strada delle Dolomiti
12:30 - Lunch in Canazei
14:00 - Driving continues on Grande Strada delle Dolomiti
16:30 - Arrival at Grand Hotel Savoia ***** (Cortina)
19:00 - Aperitivo on the hotel terrace
20:00 - Dinner in the hotel

Saturday 23 September - Passo Giau, Valdobbiadene and Verona

The final day of driving, some great mountain roads await us. First, we drive the exciting Passo Giau, and later the beautiful valley towards Valdobbiadene. Yes, that is where they make all the prosecco. Here, we stop at Trattoria alla Cima for lunch.

The restaurant is situated on a hillside of the valley and has its own wine production. Delicious food, and also some of the best prosecco in Italy.

After lunch, we drive the valley road east towards Lake Caldonazzo and later Trento. From Trento, we take the Autostrada the final bit to Verona and Byblos Art Hotel. This hotel is famous for its impressive art collection. There are paintings and statues in the hotel worth millions of euros. You will certainly recognise some of them.

Dinner at eight in the hotel restaurant, but first aperitivo in the garden. Congratulations, you made it! 1400 kilometres on some of the best roads in Italy, staying at some truly bucket list hotels along the way.

09:00 - Breakfast
10:00 - Leaving hotel
11:00 - Passo Giau
12:30 - Lunch in Trattoria alla Cima
14:30 - Driving continues
16:00 - Arrival at Byblos Art Hotel *****L
19:30 - Aperitivo in the garden
20:00 - Dinner at the hotel restaurant

Sunday 24 September - Thank you

Thank you for joining us on Gran Turismo Italia. Check-out time from the hotel is at noon. Please let us know if you want to stay longer. Want a shuttle to the airport? Let us know.

Rent a Ferrari or Lamborghini for this event

Joining from the United States, South Africa or Asia? We have rental Ferrari and Lamborghini cars available for this event. Check the registration form below for all available cars and prices.

The event is 12 800 EUR and includes everything for a driver and co-driver sharing one car and hotel room:

Rental supercars: We have rental supercars available for this event. Check the registration form for available cars and prices.

Hotels: Seven nights in five-star luxury hotels en route with breakfast and safe parking for your car. Villa Cora (Florence), Grand Hotel (Salsomaggiore), Grand Terme Hotel (Sirmione, two nights), Grand Hotel Hörtenberg (Bolzano), Grand Hotel Savoia (Cortina), and Byblos Art Hotel (Verona).

Full hospitality: All dinners along the route, as well as lunches, coffee stops and aperitivo.

Also included: Professional photos taken from the event. Our famous event polos are also included, for both the driver and the co-driver. Welcome pack with, badges and stickers for your car. Access to map application. Follow-me truck to carry your excess luggage.

Trailer service option: We can transport your car from Scandinavia to Italy for the event and back.

For questions regarding registration, please contact us on registry@granturismo.org.

Hotel room

Trailer service option

Supercar rental option

Optional message to the organisers

1. General Information

This is an event and not a race. Participants must not compete at any level with other participants and must not place any bets relating to this event. Anyone found doing this will be removed immediately from the event with immediate effect and the remainder of your trip canceled without refund. You must drive with care and attention for your own safety and the safety of others.

2. Entry Fee

All entry fees must be paid according to your invoices due date, any failure to do so will result in the team being removed from the event and a charge of EUR 250 will be charged for late payment. If a participants is removed then the first person on the reserve list will be asked to join the event.

3. Age restrictions

All participants must be over 18 years of age in order to enter the event.

4. Comply

All participants must adhere to all applicable laws and regulations of each and every country you travel in, this includes without exception all speed regulations, laws of the road, laws relating to the safety of your vehicle and laws relating to the possession or use of alcohol, drugs or other prohibited substances. You cannot participate in any other vehicle than the one you are registered with unless specifically authorised by the organisers. Participants involved in this event must participate fully, if for any reason you decide to withdraw from the event your fee is neither transferable nor refundable under any circumstance.

5. Responsibility

Gran Turismo Events accepts no responsibility for the consequences of you being refused entrance or exit in to or out of any country or city during the event including any cost incurred, this is all the participant’s responsibility and in particular any additional costs incurred are solely the participants responsibility.

6. Code of conduct

All participants must conduct themselves sensibly at all times and act responsibly at each of the venues on route. All participants must provide a credit card as a security deposit when entering the accommodation provided and will be charged for any extras or damages before leaving the venue.

You must NOT:

* Consume alcohol whilst driving nor drive under the influence of alcohol or any other intoxicating substance at any time during the event.

* Drive if your ability to do so safely and properly is in any way compromised by illness, lack of adequate rest, or any other condition.

7. Indemnify

You will indemnify the organiser, its directors, officers, employees and consultants against any and all claims, lawsuits and causes of action whatsoever or howsoever arising and brought against them by any third party as a result of your action or participation in the event, including without limitation, your violation of any laws or regulations or your breach of these Terms and Conditions of entry.

8. License and Insurance

All drivers must hold a full valid and unrestricted driver’s licence.

9. Foreign Compliance

Each team is responsible to prepare their car and know, understand, and comply with any applicable driving laws of any country they visit during the event.

10. Branding

You agree to have the Gran Turismo Events- and all official event sponsors’ stickers placed on your vehicle at all times during the event. You are responsible to keep all stickers’ clean and visible at all times. All stickers are non-permanent and are easy to remove and will not leave any damage to your vehicle. The organisers are therefore not responsible for any claims of damage to your vehicle as a result of applying or removing of such stickers. If you do not display all Gran Turismo stickers at all times during the event you will be removed from the event with immediate effect and the remainder of your trip canceled without refund.

11. Team Sponsorship

All sponsorship has to be authorised by the organiser and you will need to receive written consent from the organiser to place any sponsor(s) logos on your vehicle or clothing. The organiser reserves the right to refuse any unauthorised sponsored vehicles or individual participants entry to the event.

If your team arrives at or attempts to participate in the event displaying any branding of a sponsor that has not been authorised by the organiser, you will be required to remove it immediately. Any failure to do so will result in refusal to the event and loss of any participation in the Event and you shall not be entitled to a refund of your entry fee.

12. Refunds

NO refunds of any kind including the entry fee will be made under any circumstances (including, without limitation, if at any point after you have entered the Event (i.e. after paying any sum towards taking part in the Event) you are unable to participate for any reason.

There will not be any refunds during the whole period of the event. If you are unable to continue in the event for any reason whatsoever the Organiser will NOT make any refunds of the entry fee or pay compensation to you. The Organisers reserve the right to change the event schedule without prior notice if and when they wish to do so. Any participant dropping out of any part of the event for any reason will not be entitled to any compensation.

13. Violation of terms

If any participators violate any of the above terms and conditions or refuse to follow the instructions given to you prior or during the event by the organiser, you may be prohibited from any or further participation in the event.

14. Refusal

The Organiser reserves the right to refuse participation in or to cancel the Event at any time for any reason whatsoever (without being obliged to disclose the reason).

15. Image rights

All participants acknowledge and consent to be photographed and to be included in any filming of footage documenting the event. You hereby waive any and all rights of publicity or privacy and grant the organiser full and complete permission to utilise and exploit your appearance in the event in any and all manner and media throughout the world in perpetuity.

You also agree that the Organiser have the sole discretion to use or refuse to use any photographs or footage in which you appear, and that if the Organiser does use such photographs or footage, it may be edited at the Organiser’s  sole discretion. You consent to the use of your name, image, likeness, voice and biographical material about you in connection with any and all footage, publicity and related promotional material and for any and all publicity and promotional purposes. You expressly release the Organiser and all its employees, consultants, licensees and assigns from and against any and all claims which you have or may have for invasion of privacy, defamation or any other cause of action arising out of the production, distribution, broadcast or exhibition of photographs, footage or any promotional materials.

All participants are only entitled to take photographs and film footage of your participation in the event for NON-commercial purposes and only for personal and private use only. You are not entitled to reproduce or use photographs or footage of the event on any website, in any printed media or in any television programme without first obtaining the prior written consent of the organiser. You hereby agree to assign (by way of present assignment of future copyright) all your right, title and interest in the world-wide copyright and all intellectual property rights in such photographs or footage in perpetuity together with exclusive world-wide rights of exploitation thereof to Gran Turismo Events. You shall deliver to Gran Turismo Events within 30 days of the end of the Event, at no cost to Gran Turismo Events, a tape in DigiBeta (PAL) or in DV (PAL) format of all the footage originated by you at the Event and copies of all photographs taken at the Event.

16. Gran Turismo Events branding

You are not permitted to use the "Gran Turismo Events" logos or branding under any circumstance other than placing stickers on your vehicle. This includes any printed material or websites.

17. Terms and Conditions changes

The organiser reserves the right to change these terms and conditions from time to time subject to notifying participants of the changes. You shall be deemed to have accepted the amended terms and conditions by participating in the Event.

18. Law

These terms and conditions and your participation in the event are governed by Swedish law, and you submit to the jurisdiction of the Courts of Sweden.

Our annual road trip in the most beautiful country in the world

The selection of hotels

Event schedule

Sunday 17 September - Welcome to Florence and Villa Cora

Monday 18 September - Abetone Pass to Maranello

Tuesday 19 September - Drive to Garda Lake

Wednesday 20 September - Garda Lake

Thursday 21 September - Drive to Bolzano

Friday 22 September - Grande Strada delle Dolomiti and Cortina

Saturday 23 September - Passo Giau, Valdobbiadene and Verona

Sunday 24 September - Thank you

Rent a Ferrari or Lamborghini for this event

Locations visited during this event

Testimonials

Events Calendar

Contact us

Gran Turismo Italia 2023

Our annual road trip in the most beautiful country in the world

The selection of hotels

Event schedule

Sunday 17 September - Welcome to Florence and Villa Cora

Monday 18 September - Abetone Pass to Maranello

Tuesday 19 September - Drive to Garda Lake

Wednesday 20 September - Garda Lake

Thursday 21 September - Drive to Bolzano

Friday 22 September - Grande Strada delle Dolomiti and Cortina

Saturday 23 September - Passo Giau, Valdobbiadene and Verona

Sunday 24 September - Thank you

Rent a Ferrari or Lamborghini for this event

Locations visited during this event

Testimonials

Subscribe to our newsletter

Events Calendar

Contact us